We believe in something simple but powerful:

Love your pet. Love your life.

 

We’re more than a boutique — we’re a celebration of the special bond between dogs and their humans. Xander was born from a shared love of animals, creative craftsmanship, and decades of experience in the world of live events, merchandise, and storytelling.

 

Our two Portuguese Water Dogs are at the heart of everything we do. Every product we carry — whether created by us or curated from others — is chosen with care, purpose, and a desire to make daily life with your dog even more meaningful.